I’ve been cooking up an idea for a ling time, and it feels great to actually start realising it! I want to create a capsule collection of essential styles which could form the staring point for any design idea, a basic range of dresses and separates any bride could adapt to her own needs. I’m calling these the The Fundamentals, and I’m delighted to have started cutting the patterns and mocking-up the initial design ideas!
For me, these are the key silhouettes for soft bridal gowns at the moment, as well as shapes which could be just as great for a bridesmaid or maid of honour. I hope there will be something for everyone in this selection, from the elegant, understated, city bride to the bra-free, boho, festival bride.
The end game is to make patterns for all of these in a core range of sizes and create samples for trying on at my studio. They will be available for a fixed price, made to order here in London.
But that’s not all! Each design can be made to measure, tailored to fit you perfectly: including fitting a calico toile to get the look just right, plus any alterations you need on the final garment.
Do you have some design ideas of your own? Not a problem! Each style will have a menu of possible additions available at a set price, plus any unique inspiration points you have can also be incorporated. So you can go bespoke for the full custom gown experience without the couture price tag.
It seems to me that there are a lot of brides in London looking for a personalised, creative experience to realise their dream bridal look, and that no matter what their budget they should be able to find an element of that bespoke service.
My dream is to build a business centered around atmosphere, experience and quality dressmaking, providing a dedicated service to brides who want a more modern and relaxed approach than traditional bridal boutiques.
Hopefully, in the coming spring I’ll be ready to launch this new mini collection! But for now it’s early days. I’ll be blogging about each style as I start to develop it. Please do get in touch with feedback and comments! I want these styles to be simple but appealing, like blank canvasses every woman can imagine adding her own personal touches to. I’d love to hear your thoughts as I grow this idea!
And if you’ll be getting married in 2019 and are interested in becoming an early adopter of this project please do drop me a line!